01
Von Jungfeld
Brand Identity
Content Creation
02
The Challenge
Von Jungfeld approached us with the challenge of visually repositioning their existing sock label and thus placing it more in the premium segment, where a lot of emphasis is placed on material and fabrication. At the same time, the name of the brand was to be retained.
02
The Solution
For von Jungfeld, we found a timeless word mark that reflects the spirit of our time and radiates highest quality. We manifested the visual rebranding results in a digital style guide so that the aesthetic guidelines are clear and easy to retrieve. The hangtag for the socks was implemented on the basis of the new strategy as well.
